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Salesforce Agentforce

CRM-native AI agents for higher education—enrollment, advancement, and student success, powered by your Salesforce data.

Salesforce Agentforce - CRM-Native AI for Higher Education

Deploy Salesforce Agentforce—the most sophisticated CRM-embedded AI—on ibl.ai's AI Operating System. Build intelligent agents for enrollment management, advancement, student success, and constituent engagement that leverage your complete Salesforce data with full code ownership and zero vendor lock-in.

What This Is

Salesforce Agentforce represents a paradigm shift: AI agents that don't just query your CRM but truly understand relationships, timelines, and institutional context. Built natively on the Salesforce platform with Einstein GPT, Agentforce agents have access to your complete constituent data—every interaction, every touchpoint, every relationship—enabling unprecedented personalization and automation. Combined with ibl.ai's AI Operating System, we help your institution deploy Agentforce agents that transform enrollment, advancement, and student success operations. All configurations, custom actions, and Apex logic belong entirely to your institution. Export, modify, or migrate anytime.

Agentforce by Institutional Function

Enrollment Management & AdmissionsDeploy recruitment agents that understand your prospect pipeline, yield models, and enrollment targets. AI that personalizes outreach based on expressed interests, engagement history, and likelihood to enroll. Agents fluent in funnel stages, territory management, and campaign attribution across Salesforce Education Cloud.
Advancement & Major GiftsBuild gift officer productivity agents that surface next-best-action recommendations, identify major gift prospects, and draft personalized cultivation strategies. Advancement AI that understands giving pyramids, wealth screening data, and relationship mapping in your advancement CRM.
Alumni Relations & EngagementCreate alumni engagement agents that personalize communications based on graduation year, affinity, giving history, and engagement score. AI that identifies reunion volunteers, event attendees, and mentorship candidates from your alumni database.
Student Success & RetentionDeploy early alert agents integrated with Salesforce Education Cloud's success hub. AI that monitors engagement indicators, triggers intervention workflows, and helps advisors prioritize caseloads based on risk scores and intervention effectiveness.
Career Services & Employer RelationsBuild employer relationship agents that track partnership opportunities, internship placements, and hiring outcomes. Career AI that matches students with opportunities based on skills, interests, and employer preferences stored in Salesforce.
Continuing Education & Corporate TrainingCreate corporate partnership agents that manage B2B relationships, contract renewals, and program customization. Professional education AI fluent in corporate accounts, training credits, and enrollment pipelines.
Financial Aid & Student AccountsDeploy financial services agents that answer aid questions, explain award packages, and guide students through payment plans. AI grounded in your Salesforce billing data, aid policies, and payment history.
Marketing & CommunicationsBuild campaign intelligence agents that segment audiences, personalize content, and optimize send times. Marketing AI that leverages Marketing Cloud engagement data and Einstein analytics for continuous improvement.

Agentforce Platform Capabilities

Data Cloud FoundationAgents access unified constituent profiles from Data Cloud, combining CRM data with external sources for complete 360-degree views of every prospect, student, and donor.
Einstein GPT NativePowered by Einstein GPT with your Salesforce data automatically grounded in context. No separate embedding pipelines—your CRM is the knowledge base.
Agent ActionsDefine custom actions that agents can take: update records, send emails, create tasks, trigger flows, or call Apex. Full CRM automation within agent conversations.
Topics & InstructionsConfigure agents with topic-specific instructions and guardrails. Different agents for different use cases, all governed by your institutional policies.
Multi-Channel DeploymentDeploy agents in Service Cloud chat, Experience Cloud portals, Slack, SMS, and mobile apps. Meet constituents where they are.
Flow OrchestrationAgents can trigger and orchestrate complex Salesforce Flows. Combine AI intelligence with your existing automation investments.

Salesforce Ecosystem Integration

Education CloudDeep integration with EDA (Education Data Architecture), student success hub, and academic operations. Agents that understand terms, programs, and academic structures.
Nonprofit CloudConnect with NPSP data models for advancement offices. Agents that understand households, relationships, soft credits, and campaign hierarchies.
Marketing CloudLeverage engagement history, journey data, and predictive scores. AI that optimizes communications based on Marketing Cloud intelligence.
Experience CloudDeploy agents in student, alumni, and donor portals. Self-service with AI escalation to human staff when needed.
Slack IntegrationAgentforce in Slack channels for internal collaboration. Staff can query constituent data and trigger actions without leaving Slack.
MuleSoft ConnectivityExtend agents to external systems via MuleSoft. Connect SIS, LMS, and ERP data to enrich agent context and actions.

Complete Ownership (No Lock-In)

Agentforce agent configurations and topic definitions
Custom Agent Actions with Apex code and Flow definitions
Einstein GPT prompt templates and instruction sets
Data Cloud integration configurations and mappings
Experience Cloud agent deployment templates
MuleSoft integration flows for external systems
All configurations in your Salesforce org—nothing in ibl.ai instances
Full deployment documentation and change management guides

Engagement Model

Salesforce Assessment (1-2 weeks):Review your Salesforce licensing, data model, and existing automations. Identify Agentforce opportunities across clouds.
Agent Design Workshop (2-3 weeks):Define agent personas, topics, actions, and guardrails with your CRM and functional teams.
Development Sprint (4-8 weeks):Build agents, configure Einstein GPT, develop custom actions, and integrate with Experience Cloud portals.
Pilot & Refinement (2-4 weeks):Deploy to select users, gather feedback, refine prompts, and tune agent behavior based on real interactions.
Training & Handoff:Comprehensive training for your Salesforce admins and developers to own ongoing agent development.

Trust & Compliance

Runs entirely within your Salesforce org with your security model
Einstein Trust Layer ensures data never leaves Salesforce for model training
Profile and permission set enforcement for agent access
Field-level security respected in all agent responses
Full audit trail of agent interactions in Salesforce
FERPA, HIPAA, and SOC 2 compliance via Salesforce certifications

Example Agentforce Scenarios

Enrollment: 'Tell me about your nursing program' → Personalized response with deadlines → Application status check → Financial aid estimate → Advisor connection
Advancement: 'Prepare for my meeting with Dr. Johnson' → Giving history → Relationship notes → Recent interactions → Suggested ask → Meeting prep doc
Student Success: 'I'm struggling in chemistry' → Academic history check → Tutoring resources → Advisor alert → Study group match → Follow-up task
Alumni: 'I want to mentor students' → Profile update → Skills match → Mentee recommendations → Program enrollment → Welcome sequence
Career Services: 'Find internships in data science' → Skills assessment → Employer matches → Application tracking → Interview prep → Outcome logging

Why Agentforce + ibl.ai

CRM-Native Intelligence:Agentforce isn't bolted on—it's built into Salesforce. Your data, your security, your relationships, all accessible to AI without complex integrations.
Einstein Trust Layer:Enterprise-grade data protection ensures your constituent data never leaves Salesforce for AI model training. Privacy by architecture.
Higher-Ed Expertise:ibl.ai brings deep experience with Education Cloud, NPSP, and the unique data models of colleges and universities.
Action-Oriented:Agentforce agents don't just answer questions—they take action. Update records, send communications, trigger workflows, all from conversation.

Get Started

Agentforce Readiness Review:Free assessment of your Salesforce licensing and data model for Agentforce deployment.
Single Agent Pilot:Deploy one Agentforce agent for enrollment, advancement, or student success to demonstrate value.
Enterprise Rollout:Comprehensive Agentforce deployment across all Salesforce Clouds with full agent ecosystem.

What our partners say about us

Chris Gabriel

Chris Gabriel | Google

Lorena Barba

Lorena Barba | George Washington University

Dr. Juana Mendenhall

Dr. Juana Mendenhall | Morehouse College

Juile Diop

Juile Diop | MIT

Adam Tetelman

Adam Tetelman | Nvidia

Jason Dom

Jason Dom | American Public University System

Erika Digirolamo

Erika Digirolamo | Monroe College

David Flaten

David Flaten | SUNY

David Vise

David Vise | Modern States Education Alliance

Linda Wood

Linda Wood | ARM Institute (U.S. Department of Defense)

Chris Gabriel

Chris Gabriel | Google

Lorena Barba

Lorena Barba | George Washington University

Dr. Juana Mendenhall

Dr. Juana Mendenhall | Morehouse College

Juile Diop

Juile Diop | MIT

Adam Tetelman

Adam Tetelman | Nvidia

Jason Dom

Jason Dom | American Public University System

Erika Digirolamo

Erika Digirolamo | Monroe College

David Flaten

David Flaten | SUNY

David Vise

David Vise | Modern States Education Alliance

Linda Wood

Linda Wood | ARM Institute (U.S. Department of Defense)

Frequently Asked Questions